by Justine Hanrahan | Aug 30, 2024 | Tips & Tricks
1. Launch with a Clear Overview First, introduce the superintendent search. Share the board’s goals and emphasize that community input will be a key component in the selection process. For example: “The [Your School District] Board of Directors has initiated the...
by Justine Hanrahan | Apr 12, 2024 | Shop Talk
Mika Yoshida, our Assistant Director of Communications, checked in with Justine Hanrahan, Communications Manager, about the importance of incorporating social media into your year-round communications and engagement strategy. Why is a consistent presence on social...
by Justine Hanrahan | Jul 26, 2023 | Tips & Tricks
Threads is a text-based conversation app Users can post short (up to 500 character) posts. It is a new competitor to Twitter. Threads is a sister app to Instagram When you create an account on Threads, your followers and bio information follow your account from...
by Justine Hanrahan | Jun 9, 2023 | Case Study
In this case study, we explore how two school districts saw a 30%+ increase in social media reach by using a short form video strategy, compared to their average reach before publishing short form videos. Why Embrace Short Form Video? Social media is a rapidly growing...
by Justine Hanrahan | Jun 8, 2023 | Case Study
In this case study, we explore how school districts have used ESD 112 social listening services to better understand public sentiment during times of change and uncertainty. What is Social Listening? Social listening is an emerging service used to monitor and analyze...
by Justine Hanrahan | Jul 20, 2022 | Communications, Communicator Spotlight
The first part of your career was very different from where you are today. What were the fun twists and turns of your professional journey? I went to Washington State University Vancouver for college, and earned a double Bachelors degree in Anthropology and Digital...
