Video is a powerful tool for social media. On average, video posts get 48% more views than those with text and/or photos. From informative to entertaining, video content can grab the attention of an audience while reinforcing your brand. Many content managers feel that they aren’t using video to its full potential. We offer tips and tricks for creating video across all social media platforms, along with examples.
Video is a powerful tool for social media. On average, video posts get 48% more views than those with text and/or photos. From informative to entertaining, video content can grab the attention of an audience while reinforcing your brand. Many content managers feel that they aren’t using video to its full potential. We offer tips and tricks for creating video across all social media platforms, along with examples.
Video is a powerful tool for social media. On average, video posts get 48% more views than those with text and/or photos. From informative to entertaining, video content can grab the attention of an audience while reinforcing your brand. Many content managers feel that they aren’t using video to its full potential. We offer tips and tricks for creating video across all social media platforms, along with examples.
The Public Disclosure Commission (PDC) is the Washington state body that regulates what districts are allowed to do when communicating about a school funding initiative. Their very lengthy guidelines can be found here. While they are absolutely the best source of...
The first part of your career was very different from where you are today. What were the fun twists and turns of your professional journey? I went to Washington State University Vancouver for college, and earned a double Bachelors degree in Anthropology and Digital...
What exactly is a district communications contract? We offer a wide range of contracts with districts to provide communications, design, and/or website services based on what the district is requesting. Every request is different, so no two contracts are exactly the...
At the start of the COVID-19 pandemic, ESD 112 and school district communicators in our region recognized the need to collaborate to produce consistent, accurate materials to guide communications about the rapidly changing situation. We established a school district...
How are you able to help school districts with bilingual communications? My intermediate level of Spanish, growing up in a mixed Latino household, and studying abroad/living in a Spanish-speaking country, enables me to achieve bilingual goals for many districts. I do...
Have you always wanted to work in a creative career? Yes! Because I enjoy so many of the creative elements that go into a job in the Communications field, it's a really good, fun fit! Every day is a little different, and it requires a certain level of flexibility, but...
In 2014-15, the Willamette Educational Service District (WESD) launched a new program that partnered with local community colleges to help students earn low-cost college credits while in high school. The problem? WESD did not have a full-service communication...